1285 Clas.h.i.+ng of Television Drama

Xue Yang got up, took a look at them, and then left as well.

Cheng Yuantu felt a little angry, and also left after throwing a glance in their direction.

Liang Shan felt angry, feeling that all the effort to humiliate Lin Che had gone to waste. However, as his actions seemed like they did nothing, he could only stand there, filling displeased at the outcome.

But…

“Oh right, Sister Che, I forgot to tell you. Our newest epic poetry based drama, “Queen Zhao Yang” will be going on air soon. The female lead will still be our Yufei. I heard that the television broadcast station had bought your drama and was about to put it on air when they now felt that there was a conflict in the theme. Therefore, they chose to screen ours first.

What conflict in theme…

If two large-scale television drams aired concurrently, the audiences would be split into groups, and it wouldn’t be easy for the shows to stand out. Then, the television ratings wouldn’t be concentrated either. Therefore, the television broadcast stations would usually stagger two big dramas, with a modern draggy show in between the two. This would allow there to be some sort of rhythm, and would also ensure that the television ratings for the entire year would maintain high instead of fluctuating.

Therefore, the television broadcast station was planning to air their drama first and delay “Ray of Light”?

This was the first time that Lin Che had heard of this. Her gaze changed as she looked at him.

Liang Shan said, “Ah, it couldn’t be that Sister Che hasn’t heard of it yet, right? It’s like this, they had just called me to inform me about this. I thought that you had already known about this. Aren’t you going to ask them?”

Of course, Liang Shan had known about this for a long time. It was because he had told them to air their “Queen Zhao Yang” once Wu Yufei received an award. He wanted to strike while the iron was hot.

Lin Che took a long look at this man whose eyes were narrowed and was faking a smile on his face. She let out a snort and then walked out.

At the company.

Lin Che asked, “Did the television broadcast station really said that they’re going to put off the airing of our show?”

“That’s right,” Yu Minmin said. “How did you know about that? I just received the call and hadn’t managed to inform you about it yet.”

Lin Che told her what Liang Shan had said earlier.

Yu Minmin said, “It seems that they were the ones behind this.”

Lin Che said, “I’ll make a call to ask about this.”

Yu Minmin listened at the side while Lin Che made the call.

The call got through very quickly.

“a.s.sistant Lin, why did I just hear that our television series, “Ray of Light”, has been delayed?”

Television broadcast stations, especially for people at the staff level, usually tried to coax big celebrities like herself.

“Lin Che, you called at the right time. I was thinking of telling you this personally. It’s like this. We feel that your television series should be emphasized on, and wish to air it at a later time. This is because we have some reality television shows next month and we’ll be able to promote for the series in those shows.”

“Huh, is that the case?” She asked.

The television broadcast station knew that they would ask about this and thus, had already prepared an excuse.

What they didn’t know was that Liang Shan had already divulge to Lin Che, and thus she was aware that this was just an excuse.

She said, “This isn’t right. That wasn’t what our contract agreed on. We’ll cooperate with the promotion schedule and book fairs, while the game cooperates with the advertis.e.m.e.nt. Things have already been arranged, but you’re telling me now that you’re changing the time for us? Isn’t there something wrong with that?”

“This is your problem. It doesn’t concern our television broadcast station. I have no way out about this either. I’m just an employee and can’t make any decisions.”

The problem was now being pushed to the management.

Lin Che was used to seeing these tricks. She let out a cold laugh and said, “Let’s void the contract then. We don’t mind selling the television series to another broadcast station.”

After saying that, Lin Che hung up the call without hesitation.

Yu Minmin asked, “Are they finding excuses again?”

“That’s right. It seems that they’ve already made arrangements to promote for the Best Female Lead for television series, and thus delayed our series.”

Amongst the awards for movies and television series, there would be the Best Female Lead in both categories. Right now, Wu Yufei was the Best Female Lead in the television series category, and thus the television broadcast station had probably made arrangements to promote her. They wanted to strike the iron while it was hot, letting the new Best Female Lead’s new television series become a topic for conversations. That was why they chose to quickly release Wu Yufei’s television series at this timing.

Yu Minmin asked, “Then what should we do?”

“Our game and book fair can’t be delayed. We’re already preparing for the advertising. The show must be aired at the time we agreed on previously. Let’s look for another television broadcast station to sign a contract with.”

“Sigh, this is really… Panda Station has the best television ratings. Their purchase of the airing rights was supposed to have a big influence on our viewers.h.i.+p.”

Because of the Panda TV Festival, as well as some other programs that they had, the Panda Station had the greatest viewers.h.i.+p in the country. It was also because they were such a big company that they dared to do this to their television series. Moreover, they also felt that Lin Che and her company wouldn’t dare to offend them. This gave them to courage to decide on pus.h.i.+ng back the release date for their series.

However, Lin Che’s television series was closely linked together with the game. What they didn’t know was that the game belonged to her as well, and she had to bear responsibility for it. Therefore, if the series couldn’t be aired on time, she’d definitely give up on Panda Station for the sake of the game, turning to sell the series to another station for them to air.

Lin Che quickly found another television broadcast station to work with. Seeing that this was such a great series, they accepted it immediately and said that the show could be released as well.

The marketing efforts on Lin Che’s side started. There was just one problem. Their television series would definitely clash with Panda Station’s “Queen Zhao Yang”.

Yu Minmin was naturally a little worried about this as well. “Panda Station has always been good with their marketing strategies. That’s why the television ratings for every series they have would all be quite good. We’ll need to be careful.”

Lin Che said, “There’s no other way out. But we aren’t hoping to win against “Queen Zhao Yang”. It’ll be considered a success if our eventual television ratings can be ranked toward the top.”

However, at this moment, “Queen Zhao Yang” did something unexpected again. Two days before “Ray of Light” was to be aired, they released a trailer on Panda Station. It included clips from the filming site, as well as some exciting scenes from the show.

Through great editing skills, the ratings were quite good, and the show quickly became a hot topic.

The series was considered to have quite a good production, and it received a very high rating overall.

Panda Station was very happy and added more publicity efforts for it.

Lin Che’s side, on the other hand, appeared a little neglected.

The timing for their series’ release was caught unprepared, and many people didn’t hold great hopes for it.

They also commented on how sad it was despite the fact that this series was a great production, with the collaboration between Gu Jingyu and Lin Che, who were both such big shots. However, they were unfortunate to clash with a great IP production that had such a good rising momentum to it. Moreover, the compet.i.tor series was being aired on Panda Station. Panda Station had a few variety shows that were their supporting pillars and had been ranked as the number 1 station for many years. What was “Ray of Light” going to do?